Great work!

Hey, am I interpreting this correctly: the ad on top @0.47 performed ~5x better than the 0.09 MediaMind average?

That’s intense.

Yes, that would be correct. The top ad is performing extremely well.

anything that reminds people Obama is a major part of the problem is good…the last ad is interesting with the Obama smile/laugh it looks almost like smirk…the top 2 ads have a less flattening picture of Obama sort of an Godfather look…for me the middle 2 are ok but they don’t point out the bad actor (Obama),,but this is good stuff…

btw I am thinking of trying my hand at a post,,:)

Now that it is obvious the Republicans will not compromise no matter what, it has to be hammered home again and again that they have but one adgenda: to end social security and medicare! If the issue is framed in this way, the Republicans will be digging thier own graves by letting the US default. Just wait until those social security checks don’t go out! Look out Tea baggers, look out!

thank you Jane Hamsher and all of FDL for doing what you do!

Gosh, you must have missed the part where it was Obama who put Social Security, Medicare, etc. on the bargaining table without the Republicans even asking. Obama has made it clear since long before he was elected that he wanted to cut vital social programs.

Marshall Auerback: Worse than Hoover

Of course, getting reelected is not a top priority for Obama… taking down the New Deal is his primary task and he’ll happily become a one-term disaster in order to accomplish that goal.

The ad statistics might work to dissuade some legislators from following Obama into the 2012 electoral slaughterhouse, but you have to figure on the plutocrats having simply bought enough legislators to ensure the passage of whatever laws are needed to finish off the middle class.

Actually, no offense, the best performing visual I’ve seen is the picture this morning on Jon Walker’s article, with the caption Disaster Legislating right beside it. Whew!

Cool. We have a winner!

however Google doesn’t measure hover rate. The point being, that the ads have impact beyond those who click through to the landing page.

Does FDL give people who buy ads on the site hover rate?

The first ad it asks something the viewer to take a poll maybe asking people to take a poll is seen by more ad viewers as doing something more than taking a pledge?

Link?

“however Google doesn’t measure hover rate”

Obama’s Hoover Rate: 9%+ Official Unemployment

Will you vote for Obama after he cuts benefits?

Too much woulda makes for a lot of coulda.

That top picture of Obama, you can really tell he’s a smoker. Geez, he looks like shit lately.

I am not seeing what others are seeing. I see a box with blank lines, and click through rates, and one ad at the bottom.

Is that all there is? From the comments, no, but I’m not seeing it.

There is an accompanying image of each ad to the left of the click through rates in that grid. Try restarting your browser, maybe? Or upgrading?

Or closing some windows … or shutting down some programs, like videos/music etc. playing. May have to re-boot.

Sometimes I lose images when I have too much running on my system at once.

This is very, very interesting, Jane. Thanks!

I wonder about the Poll capturing people who think “yes” or “no” while the “don’t cut my benefits” message appeals to those who come down on one side of the argument?

I am no expert: just an observation.

What browser are you running? If you’re running Firefox or Chrome, one of your add-ons or extensions may be blocking the ads.

It appears to be a FF problem, as usual. The last update sucks. But I also see no images other than the last on the earlier version on a different computer as well. They do show up on IE.

I tried Opera but the process of just importing bookmarks was a runaround.

Well, even if he doesn’t cut the entitlement programs, I still won’t vote for him,. Obama lost any chance of my vote a couple of years back.

I’m sorry, I don’t get it. I already know I won’t vote for, campaign for, or contribute to any Incumbent in 2012 who – voted for Obama/Dole HCR, who threw money at the Banks who broke our Country, who ran away from every significant campaign promise made, who terrorizes whistle-blowers, who furthers the use of torture, who backs illegal military efforts, who …. I don’t care who’s running against Obama, I will do everything I can to see he’s not reelected. I’d hope there’s not one Progressive in the Country who wants Obama to be reelected – under ANY circumstances, so what’s the goal?

Yep.It is the ad block. But, OMG1 What I have to plow through with it off!

I didn’t expect that ad block would be the culprit. Thanks!

My latest disorganized adventure with ad blocking managed to shut my system down …. twice. Had to give that up for the time being.

Uh, you left out Obama, Reid, Pelosi et al all who are behind a plan to use Chained CPI on the big 3 programs at hand . . . and who have a plan with NO RAISED TAXES on the wealthy or on corporations.

And no provision to end Bush Tax Cuts which would end tgeh deficit issue by 2015.

And the plan includes a Super Committee which would pretty much end the grand american experiment with elected political representation for we the people.

Why do you leave this out of your comment?

Is it because yoy don’t know about it (hard to believe if you are posting here, and under a hero’s name for your cover) at that.

Or, is it because you are a Dim Advocate or paid operative by the corporate fascist oligarchy or Pete Peterson (same thing)?

It seems entirely likely to me that Obama doesn’t care if he gets re-elected as long as he’s able to start dismantling our social safety nets.

This I think is one of the most useful fictions that our politicians use against us… that they actually want to be re-elected more than anything else.

Wonderful you’re doing this, Jane, and I appreciate the information about response rates, which I find quite interesting!

As a few say above, however, not only will I never vote for him (or any other “democratic” or “republican” presidential candidate) again no matter what he does at this point, but also, he couldn’t care less if he’s “reelected” (ironic quotes a necessity now in this country where “elections” are no more free and fair than they are in Iran) — as I predicted some time ago, he’ll be delivering the holy grail of SS to his masters, and that is the end-all and be-all of his “presidency” (remember how early he appointed the catfood commission, charged with “reducing the deficit” *wink wink*). In fact, doing it in only 3 years will undoubtedly earn him a 9- or 10-figure bonus — his future is secure, though hopefully it will be as a pariah in the public consciousness, with the name “Barack Obama” becoming synonymous in the history books with Traitor, replacing Benedict Arnold (it’s the stuff of movies: They Hang Traitors, Don’t They?).

We are focusing on Obama. He exactly knows what he wants or what his masters want. You are planning to run ads against him. Instead of spending all our energy against Obama we shoul focus on running ads against Nancy Pelosi and Harry Reed. We have to shake the blocks that support Obama.

I really like the ones with “pledge” in the layout. It is a nice play on the “no taxes pledge”.

I fully agree with you on that one Nathan.

It’s a myth. Once erected the offals have a well beaten path to the doors of lobbying for any number of options, issues and corporations.

Thanks for saying that.

Changing this political process may well be futile, and I liked Mz. Hamsher’s suggestion a few days ago that perhaps change acts and efforts should be retargeted to the corporations . . .

To the topic at hand, interesting to note the best performer as indicated above.

Seemingly the most general one of the 5 . . . speaks to the level of comprehension of those reading the messages I think . . . first ya gotta get their attention then supply some details they can recall.

For most of we the people these matters are incredibly complicated and for many of them, quite earth shattering. We proggy’s have been living the earth shattering since Kennedy died . . .

The top ad is cool because alot of us are used to online polling. The only small complaint I’d have in terms of effectiveness is it lets Congress off the hook. We need to ratchet pressure on them. I feel like in some ways Obama is a lost cause. Its interesting that the Congress one did second best.

I fully agree that Reid n Pelosi should be exposed for their intentions.

But it’s always about time, staff and money . . .

Hell, I’d target every single erected offal if I had the time, staff and money.

I’ll take this first round and say, “Thank You, Mz. Hamsher & FDL!”

;-)

Good artwork there! My only addition might be some bilious green somewhere, resembling what Linda Blair threw up on “The Exorcist.”

So what’s to avoid? It would be short personal TV anecdotes featuring real (phony) individuals played by actors. The viewers are too sophisticated for that stuff anymore. Big pharma really poisoned that well with actors dressed up as patients and doctors.

So stick with what’s above.

It isn’t something that a website measures, it’s something the ad hosting software would measure.

Reid isn’t up for reelection in 2012 and Pelosi is in one of the safest D districts in the country. They would not care. After 2012, Obama won’t care either. Your influence in election cycles is limited to those who are worried about reelection.

Jane, this strategy is so fantastic. Totally under the radar. Out in the cloud (except for our celebrating it here at the Lake). Distributed servers, not centralized at your main Lake servers. Uses the latest bleeding-edge technology invented by genius American web engineers. I love it.

I am sure ears are smokin’at DNC and at Chicago re-elect HQ. That last pic of the grinning devilish trouble-maker, ohhhhh man!

I like your point. Definitely “will” over “would” … it pushes people to really give it thought, to be more decisive and strong.

As for me, I am already not voting for him and the other sell outs, as I was “done” long ago. I didnt vote for any Dems last Nov. But that wouldnt stop me from calling them and telling them I will keep on just saying no.

I just saw Jane’s post about Ellison’s pledge from July 8th. Lol. Recalling those PO pledges from a couple years ago. This time progressives who push those pledges need to stand strong and stand by them – unlike the useless CPC. Well, useless to us, anyway.

take away is

use photo of Obama not smiling (Reagan would laugh at bad media that talked over a photo of him smiling – because the picture sells more than the words – Hollywood truth

Use Congress or President or Obama as an address gets no reaction.

future ads may want to use focus group tested “banksters” “bankers” Wall Street” as bad guy. Even “Tea Party extremists” may work well